Capture ideas from customers, prospects, internal teams, and user research. Evaluate each one against business impact before committing resources.
Anyone can submit an idea: customers through the portal, team members through Slack, or sales via the CRM integration.
Score ideas on effort, impact, confidence, and strategic alignment. Move beyond gut-feel prioritization.
Let stakeholders vote and comment on ideas. Build consensus before committing engineering time.
Track ideas from raw submission through evaluation, planning, and implementation.